Media Advocacy

  Promoting CCF vision through the media, public discussions, information and entertainment more...

Education

  Empowering people with knowledge on good governance, human rights and multiculturalism more...

Youth

  Increasing participation of young people for active roles and responsibility in society more...
  Advocacy
   About the program
   Completed programs

Upcoming Events for 2011

  • A new radio play
  • Documentary on a theme of human rights
  • Television and radio advertisements on human rights and multiculturalism
  • Human rights film festival
  • Radio advertisements on good governance
  • Educational newspaper supplements
  • Training for journalists on peace media
  • Quarterly newsletters
  • CCF banners
  •  About the Media Advocacy Programme

    The Citizens’ Constitutional Forum (CCF) has a two-pronged approach to achieving its objectives. They are advocacy and education. These two methods complement each other. Education focuses on introducing grassroots communities to basic concepts of human rights, good governance, citizenship and the national budget.

    Advocacy, however, takes it to another level where the organisation actively promotes these principles
    to the public through the news media, speeches, advertising and information and entertainment programmes.

    The most visible form of advocacy by CCF is where comments are made by the Chief Executive Officer (CEO) - is the official spokesperson of CCF - to the media, and media releases are issued on important matters.


    Print

    CCF has a range of advocacy activities that utilise the print media in Fiji. These include
    :

    -media releases 

    -opinion articles

    -newspaper supplements 

    -advertisement on commemorative events

    -Tutaka - CCF quarterly newsletter 

    -Brochures and pamphlets 

    -Books and other publications
    .


    Radio

    Radio reaches its audience instantly through sound, and is by far, the cheapest, fastest, and most effective way to disseminate information to the largest number of people living in the remotest parts of Fiji. The following advocacy activities of CCF utilises radio:

    -media releases

    -advertisements on human rights, good governance and racism 

    -sponsorship 

    -production of radio plays in English, Fijian and Hindi languages.


    Television

    Television was introduced to Fiji more than 15 years ago. The advent of television changed the lifestyles of Fiji’s population with the younger generation feeling more connected to the rest of the world. Television remains the most expensive medium for advocacy, reaching particular targeted audiences. The following advocacy activities of CCF utilises television:

    -media releases

    -selective advertising

    -documentary

    -movie.


    Sources of Advocacy/Media Material for Human Rights Related Work

    WITNESS - www.witness.org
    WITNESS uses video to open the eyes of the world to human rights violations
    .


    The Diplomacy Training Programme (DTP)
    www.dtp.unsw.edu.au

    Building human rights capacity in Asia and the Pacific
    .


    Office of the High Commissioner for Human Rights (OHCHR)
    www.ohchr.orgFor information on international human rights dates, human rights documents, instruments and human rights monitoring mechanisms.

    CREA
    - http://web.creaworld.org
    A feminist organisation in the South that focuses on making human rights relevant in Asian countries.


    Pacific Regional Rights Resource Team (RRRT)
    - www.rrrt.org

     

     

     

     

     

     

     

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    Completed Productions 

    2011Completed Productions / Events



    2010 Completed Productions

    “I am Equal”

    The radio play ‘I am Equal’ focuses on the four human rights: Freedom from Discrimination, Right to Equality, Right to Education, and Freedom from Cruel and Degrading Treatment. The play has been adapted from a true case in Fiji when back in 2002, two young boys were badly beaten by their school prefects who used to bully, torment and tease them regularly. sentenced to community work.The play is currently being recorded in the Fijian and Hindi language.

     

    ‘The Goverance Debate’

    An A3 newspaper suppliment educating on good goverance. The supplement also features summary of countrieswhich have been classified as "most" or "least" corrupt. Examples of bad and good governance practices are also mentioned. A PDF copy of the document is available.

    ‘Celebrating Multiculturalism’
    An A3 newspaper supplement educating on why multiculturalism is essential for peace in the world. The supplement also has a summary on what multiculturalism is, and why should people celebrate the fact that Fiji is a multicultural country. The winning essay of the 2010 National Essay Competition was also published along with vox pops asking people "What makes them a Fijian?". A PDF copy is available under publications .


    Tutaka – CCF Quarterly Newsletter

    Four issues were produced in 2010 in the months of January, June, September and December. PDF copies can be downloaded from Newsletters section under Publications.

     Media for change workshop

    A two day workshop with various NGO's to create a better understanding of the effects of Fiji's new and developing media faciliated by Dr Jake Lynch, the Director of the Centre for Peace and Conflict Studies at the University of Sydney and the Secretary General of the International Peace Research Association.

    Public Lecture- Peace journalism and the media- challenges and oppourtunities

    A 40 minute lecture by Dr Jake Lynch, seven minute response on local media prespective from head of USP Journalism Shailendra Singh , and lastly a seven minute reflection by CCF's CEO Rev. Akuila Yabaki.

    'Enduring Hope'

    CCF produced a 30 minute short  local movie which shows the problem of discrimination and land issues. The purpose of the movie is to raise awareness among the audience of racism in Fiji and create a desire for change to be non -prejudiced.

    CCF short promo

    CCF has produced a five minute promo on the activities that CCF carries out.

    Mobile Film Roadshow

    CCF took its locally produced movie, "Enduring Hope", on a mobile roadshow in Sigatoka, Lautoka and Ba. The movie was also screened in Sigatoka Methodist College, Lautoka Central College and DAV High School. The roadshow was a sucess with a good turnout.

     

    Human Rights Brochure

    Human rights brochure was produced by CCF in the three languages (English, Hindi and Fijian). These brochures will be used as an advocacy tool by CCF .

     

     

     
     

     

     

     

     

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